March is the month of...
March is the month of Spring, daylight savings time and National Nutrition Month...
Nutrition Month has been planned and delivered by Dietitians of Canada for more than 30 years in March. It began in the late 1970’s as a “Nutrition Week” with a small group of community nutritionists. Local dietitians across several provinces then began planning events and activities in their workplaces, shopping malls, libraries and with the media. In 1981, The Canadian Dietetic Association (now Dietitians of Canada) and all the provincial dietetic associations jointly sponsored the first National Nutrition Week. The primary purpose of the Campaign was to increase public awareness about the importance of healthy eating by identifying dietitians as the most credible source of food and nutrition information. By the end of the decade, the campaign was expanded to a month.
Each year, a Nutrition Month theme is selected by Dietitians of Canada based on a scan of the environment and with input from members. Themes have varied from the 1988 campaign on “Healthy Weights in 88” to “Nourishing our Children’s Future” in 1994 to “Get the real deal on your meal” in 2012 to “Take a 100 Meal Journey” in 2016.
We count on the input and support of members, the public, Official Communication Ambassadors and our campaign sponsors to make the annual campaign a success.